How are football coaches REALLY using AI to support learning in 2026?
- rrussellsportspath
- 4 hours ago
- 2 min read
Over the past year, at Sports Path we've been working with Coaches and Coach Educators across clubs and national associations helping them building simple AI Assistants to support their coaches and players.
To assess the use of AI with coaches across all levels of global football we’ve launched the: The 2026 Sports Path AI Football Coach Survey- To understand how Coaches are using AI to support the development of the coaches and players for whom they are responsible
So please us and yourselves and take this simple 5 Minute Survey here 🔒 Fully anonymous
🎁 In return, you’ll receive within 48 hours of responding - The Sports Path AI First-Step Toolkit for football coaches which includes the following :
40 key AI terms relevant for Football Coaches explained simply
A review of the most appropriate Generic free AI tools for coaches- which tools best for which tasks from our experience
A 5-step guide to build your own GPT
The Sports Path ‘Grassroots Football Coach Assistant’ GPT has now attracted over 600 conversations in 3 months , making it one of the most widely used open access Football Coaching GPTs in the ChatGPT GPT Library and we will provide you with the 10 most common questions posed to this GPT
🎯 Plus ....For the First 100 respondents:
An Invitation to a private, invitation only, 45-min webinar on April 22 at 6pm UK time (BST) featuring Real case studies for creating AI Assistants for Coaches and Players
📘 Plus in May:You will receive The The 2026 Sports Path AI Coach Survey Report (based entirely on your insights)
The Survey closes on April 17th but please respond as soon as possible to secure your place for the Webinar
👉 Take part here
If you’re a:
Coach Educator
Technical Director
Pro, Academy or grassroots coach
Your input would be hugely appreciated
Background
At Sports Path we have been focussing on “customising” generic AI Tools like Chat GPT+ and Gemini by training them on specific content to develop Personalised Learning Resources.
Some examples of these are :
Since August 2025 we have been helping Coach Educators from clubs and associations create simple AI Assistants for their own contexts. The focus throughout has been very modest and practical: each Coach Educator decides what problem they want to solve, selects and uploads their own content, and then tests whether an Assistant can genuinely help coaches or players in day-to-day work.Details of the Programme are here